Nerf commercial also with Jamal Adams. https://www.wbrz.com/news/joe-burrow-featured-in-new-nerf-commercial/
I mean its obvious, he looks like him like it or not. But he might be averse to it, as he might have a complex about it. I could imagine that is what people have picked on him about at times. But would be great!
In your eyes as a fan, the only reason we are seeing it is well he is our Heisman and we see everything. This is for kids, and a different market. His PR people probably thought this would broaden his brand. But I agree somewhat, was cheesy.
I agree with the sentiment of what you are saying. However, would Peyton Manning have done this commercial? How about Tom Brady? Drew Brees? (Even when they were younger) This the way I think Joe needs to think.
Those are probably two of the extreme cases of great branding. But I bet we could find some bad commercials they did when they were rookies, but probably not on the internet.