So should Brady take his own monye and actually promote the basketball team? His bosses didn't do jack in terms of promotion until late in the season when it was too late.
That's pretty much what Dale Brown and Skip Bertman did to build their programs ... they used what little marketing budget was available for their program and hit the road to promote and sell their programs. I specifically remember Skip calling on local businesses to buy advertising signs on the outfield fence. He would also try to get them to sponsor games, promotions, give aways, etc. I was fortunate to work for a local bank Skip was calling on and sat in on several meetings with him ... he was a marketing genius. Was it Dale or Skip's job to do this? Maybe not, but they were smart enough not to sit around and wait for someone else to do it for them ... and it worked in both cases! If it was your program and you wanted it to be the best, would you limit yourself by saying it's not my job to promote the program?
Brady wouldn't have to worry about attendance if we were winning big. Call it bandwagon fans or whatever you like, but LSU fans love football and will attend no matter what. But for basketball, impressive wins are what packs the house.
Brady needs to just put a winning team on the court, everything else will take care of itself. Thats something Skip & Nick have done. You want attendance & ticket sales up, be a contender. The fans will be there. If this LSU Basketball team was a kick ass, shoot the lights out fan friendly type of team, the bashers would have nothing to talk about. A winning team on the court, no one would be sayin chit about the facilities and whatever else inside the program they can pick apart.
I think Brady has enough on his plate in terms of manufacturing wins. The last thing he needs to do is spend valuable time soliciting advertisers and promotional deals.
fans don't want to go see a team that doesn't win the games their suppose to especially when they don't compete and get blown out 3 games in a row.
Last time I checked, they don't play basketball 12 months out of the year ... how did Skip manage to do it while recruiting and coaching? If you want something bad enough, you'll do whatever it takes...
What I meant was this is March. It's time to think basketball, not PR. Besides, what works for one man, may not work for another. Skip has the personality and charm so he uses it to his advantage. Brady may not, so he plays to his strengths.
2 things: 1st, March would be way too late to do PR anyway, the promotion needs to be done in the summer and early fall. And like I said, if it was my job on the line I would do everything humanly possible to make it work. Some of the greatest coaches in history did one hell of a lot of promotion in order to build the program. Bowden had nothing when he went to FSU and built the program in the likeness of both USC and LSU. Used to talk about it all the time years ago when he would bring his team into Baton Rouge, especially in the beginning. And there are bunches more like him. Brown went around the state hanging up basketball nets in everyone's driveway, going to high school pep rallies, brought his players everywhere, etc. Skip took over a long moribound program that was 4th in the state as far as college baseball programs were concerned and look what he did. Our attendance isn't just the best in the nation, it almost doubles the second best some years. They built the enthusiasm in their programs from scratch and the fans followed. 2nd, nobody is going to become excited about wins unless he starts bringing in nationally renowned programs on a regular basis, beating the likes of the teams we had on our pre-season schedule only serves to make people less interested, not more. When I look at other teams OOC schedules I get really embarrassed at ours.
Perhaps when the program becomes consistently competitive with upper echelon teams, they will schedule better OOC opponents. I would like to see that, too. We need to cut a few of the in-state schools loose. Although, wasn't Utah suppossed to be pretty good?
