NIL is ruining college sports. There should be no discussion of NIL until after enrollment at a university.
Agreed. Lance Heard is a great example. His 5 recruiting stars got him a bigger payout than most recruits, and even though he couldn't come in and win a starting job he asked for more. Ricks' position seems no different.
The Athletic interviewed about a dozen prospects at the Under Armour game anonymously, and all but one said NIL didn't figure into their choice of schools at all. Now why don't I believe that?